Performance Marketing Specialist

Job Description: This role involves: Developing, managing, and optimising paid advertising campaigns across Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, and other platforms Monitoring campaign performance and improving ROAS, CPA, CPL, and conversion rates Conducting keyword research, audience targeting, A/B testing, and bid management Analysing campaign performance data and providing actionable insights Managing and allocating advertising budgets effectively Implementing conversion tracking …