Descripción
Paid Social Media Designer Zurich In-office, Full time * Please submit your CV in English. Applications in other languages will not be considered. At EF Language Abroad, we believe that the world is better when people try to understand one another. Since 1965, we've helped millions of student s discover new places, embrace diverse cultures, and gain fresh perspectives. We offer immersive short-term and long-term language courses and programs across different languages in the countries where they’re spoken. As a Social Media Designer you will create high impact paid social ads for channels like Meta, TikTok, and emerging platforms. This role blends the creative and the data-driven aspects of marketing, ideal for someone who loves designing thumb stopping assets that convert. You’ll play a key role in scaling EF’s global paid social creative output, using tools like Smartly Creative Suite, Figma, and Adobe Creative Cloud to produce ads at high velocity. Experience in education, travel, or youth focused brands is a plus. This role will sit within our Paid Media Team, Performance Marketing and work closely with our Social Media and Creative Studio teams. What you’ll do: • Design high performing paid social ads for Meta, TikTok, Snapchat, YouTube, and other performance channels. • Produce creative variations at scale using Smartly Creative Feeds and dynamic templating workflows or similar tools. • Collaborate with our media buyers, performance marketers, and creative strategists to align ads with testing roadmaps and audience insights. • Develop static, motion, and short form video assets using Figma, Photoshop, and After Effects. • Continuously optimize creatives based on performance data to improve CTR, conversion rate, and ROAS. • Participate in creative ideation for new campaigns, concepts, and social storytelling formats. • Maintain EF brand consistency across all international markets. What we’re looking for Must have experience: • 3–6+ years of experience in socia