Loyalty Growth & Activation Lead

Guardian Health & Beauty in Singapore seeks an experienced Loyalty Lead to own the Guardian membership proposition across stores, app, online and brand programmes. You will drive member growth, targeted engagement and the commercial value of the loyalty programme. You will design benefits, pricing tiers and lifecycle journeys, while leading a multi-channel activation calendar and a structured test-and-learn programme to optimise sales and margins. J-18808-Ljbffr