Descripción
Swagelok LogoSwagelok Logo Marketing & Communications Specialist 32-40 hours Sales Office / Home About Swagelok Swagelok is the global market leader in fluid system solutions. Our customers rely on our technical expertise and high-quality products in industries such as Oil, Gas & Chemicals, High Tech, Semiconductors, and Clean Energy. In the Netherlands, we operate with a strong focus on collaboration, innovation, and development. You'll play a crucial role in this: marketing is becoming increasingly important to our positioning and customer experience. About the Position At Swagelok, we believe that our technology requires strong positioning. As a Marketing & Communication Specialist, you'll be the driving force behind our brand strengthening, visibility, and customer experience. You'll translate our ambition into powerful content, distinctive campaigns, and a consistent brand image. You'll be the marketing expert within our organization: you'll develop our marketing approach, create frameworks and processes, and ensure that our marketing continues to improve over time. At the same time, you'll take on hands-on tasks-from building campaigns to developing content-so that strategy and execution align seamlessly. Together with our performance marketer, you'll form the marketing team and take our marketing to the next level. The Role Expertise & Leadership: - Develops the marketing policy and annual plan based on analyses, insights, and best practices. - Contributes to strengthening our brand positioning and develops a distinctive value proposition for our key markets. - Analyze market and customer information and translate it into marketing concepts, decisions, and recommendations for management. - Designs and improves marketing processes, frameworks, and guidelines to ensure professionalization. - Leads marketing projects, such as customer journey optimization, branding renewal, employer branding, or mark...