Performance Marketing Lead

Key Responsibilities: Strategy Development: Develop and implement performance marketing strategies to achieve KPIs such as ROAS, CPA, and revenue targets. Team Leadership: Lead, mentor, and guide a team of digital marketing specialists, providing feedback, training, and performance optimization. Campaign Management: Plan, execute, and optimize campaigns across channels including PPC, SEM, social media, display advertising, email, and affiliate marketing. Budget Management: Allocate and manage d…