Descripción
--- base: meta-keywords: meta-viewport: width=device-width, title: Consultant Marketing (100%) --- Consultant Marketing (100%) =========================== Job Description: McDonald's, the world's largest restaurant chain, is an innovative and people\\-oriented company backed by a leading multinational brand. As our business continues to grow, we are looking for talented individuals to strengthen our head offices, which support our restaurants across the country. To complement its Marketing Department based in Crissier, McDonald's Switzerland is looking to fill the role of: ### \*\*Consultant Marketing (100%)\*\* In this role, you will lead the development and execution of McDonald's Switzerland's national brand, food promotional campaigns and always on trust communications ensuring they strengthen brand relevance and drive business growth. You will shape communication strategies, translate consumer insights into compelling creative platforms and manage agency partners to deliver impactful, integrated campaigns. You will be the owner of multi\\-million Swiss Franc campaigns from brief design all the way through to delivery of these campaigns in our restaurants and media. Working closely with cross\\-functional teams, you will put the customer at the heart of every decision, will champion creative excellence, ensure brand consistency across all touchpoints, and help identify opportunities to keep McDonald's culturally relevant and connected to Swiss consumers. \*\*Key Responsibilities\*\* \* Lead the development and execution of national brand, trust and food promotional campaigns from brief to launch. \* Own the customer -- understand their needstates, behaviours and what will connect with them \* Shape creative communication strategies that are insight and data driven \* Be passionate about creative excellence -- know the best practices of developing great creative \* Manage and inspire the creative agency, ensuring high\\-quality, on\\-brand campaign execution. \*