Marketing Analyst

Job Title: Marketing Analyst - Marketing Effectiveness & Econometrics Location: Central London (Hybrid - 3 days on-site, 2 days remote) Contract Duration: 12 Months Start Date: ASAP We are looking for a Marketing Analyst to join the central Marketing Effectiveness team for our client, a leading global tech giant based in Central London. Key Responsibilities: Incrementality & Causal Inference: Design and execute Marketing Mix Modeling (MMM), geo-experiments, holdout tests, and synthetic controls…