Marketing Program Lead – Applicant and Customer Journey Marketing

Role Overview The Pr ogram Lead for Customer Communic ations is responsible for leading high ‑ impact, data ‑ driven lifecycle communication strategies that drive customer engagement. This role owns the execution of cross ‑ channel testing initiatives and serves as a key connector across Analytics, Operations, Prod uct , Technology, and Compliance teams. This person brings a strong customer ‑ centric lens, a rigorous testing mindset, and the ability to execute and influence outcomes across the …