Descripción
WHAT YOU’LL DO As the Visual Merchandiser (VM) & Commercial Lead, you are the technical specialist ensuring that all commercial actions are optimized within the overall Brand direction and Sales market VM priorities, always securing an elevated, competitive and convenient customer experience within physical stores You will: Act as operational interface to all other commercial functions in Sales Market, aligning VM execution based on Commercial Plan and activities through regular operational syncs while keeping the Head of Visual regularly informed. Bring and communicate the VM technical perspective in weekly commercial planning meeting: contributing to commercial decision-making and ensuring VM priorities are aligned and integrated into overall market plans and within the VM global direction. providing and sharing solutions concerning workload, resources and planning to support execution and drive salesmanship in stores. Support and communicate with Sales Market, Area and Store teams on weekly commercial priorities, upcoming activity, commercial packages and seasonal focuses and in-store communication material. Communicate any store activation plan updates in close collaboration with other commercial functions for Areas and Store teams for them to adapt if needed. Steer and educate VM teams to be solution-oriented about how to optimize the visual and product presentation information based on actual stock availability and store conditions staying within the Brand direction. Collaborate with Material leads and other functions for in–store material in line with Commercial plan. Secure close collaboration with Sales Market VM teams and store visit with Head Office VM to follow-up on VM standards level implementation in store and identify potential and provide support (e.g., presentation strategies, implementation of guidelines, activation plans, product presentation priorities). In line with Sales Market VM Agenda and priorities, provide teams with routines, best prac